Treadly
Treadly

Treadly

A punchy brand evolution and extension for our favourite bike store, Treadly.

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Saké Society
Saké Society

Saké Society

The here-today-gone-tomorrow Saké Society introduces guests to the joys of Japan’s national drink, in style.

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Esto
Esto

Esto

Be Friendly worked with the Dean family to rebrand their vineyards and wine. Why a tortoise? Well there is a story to that…

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Burger Theory
Burger Theory

Burger Theory

Building on a long term collaboration with Burger Theory, Be Friendly oversaw the creation – from initial ideas to finished fit-out – of the business’ fourth location.

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Soonta – Henley Beach Rd.
Soonta – Henley Beach Rd.

Soonta – Henley Beach Rd.

This is the third Soonta store Be Friendly has worked on, but the first brand new one.

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GOODdays
GOODdays

GOODdays

Good food. Good design. Good friends. These are GOODdays!

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Cumberland Arms Hotel
Cumberland Arms Hotel

Cumberland Arms Hotel

This classic pub was given an update to bring it in line with the needs of a 21st Century punter.

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UR Caffé
UR Caffé

UR Caffé

Making the transition from long-time customer to first time collaborator, Be Friendly worked with owners Kate and Boyd to refresh UR Caffé’s frontage and branding

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Unfold Rundle Mall
Unfold Rundle Mall

Unfold Rundle Mall

Custom typography and an unusually bold rainbow colour palette elevates this brand far above the competition.

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Topham Mall
Topham Mall

Topham Mall

Be Friendly turned a neglected and depressing thoroughfare into a radiant explosion of abstract art.

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ASRC Catering
ASRC Catering

ASRC Catering

Be Friendly worked with the amazing NGO “Asylum Seeker Resource Centre” to rebrand their catering program.

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78º
78º

78º

78º is a small batch gin made by Adelaide Hills Distillery. It tastes really good.

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Rue Saigon
Rue Saigon

Rue Saigon

Be Friendly pronounces 2014 is ‘The Year of Vietnamese Cuisine’. Rue Saigon celebrates the rise and evolution of Vietnamese street food.

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Sushi Chan
Sushi Chan

Sushi Chan

Be Friendly was engaged to re-brand this sushi kiosk and differentiate it in a crowded and largely generic marketplace.

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Food Underground
Food Underground

Food Underground

Food glorious food. A super cute activation for Myer Centre Adelaide.

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Jamshop
Jamshop

Jamshop

An intricate illustration created for Jamshop. Boldly taking vector artwork into the 3rd dimension.

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Produce Progress
Produce Progress

Produce Progress

Upwards and onwards. Bigger and better. “Produce Progress” is a benchmark public artwork, both aesthetically and logistically.

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Soonta
Soonta

Soonta

This store on Waymouth Street, Adelaide, is is an eclectic fusion of colour, texture and cultures; Nha Trang meets New York.

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Minima Hotel Art Rooms
Minima Hotel Art Rooms

Minima Hotel Art Rooms

At 45 rooms spread over three floors, we believe this is the most comprehensive project of its type in Australia.

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SA T-shirt
SA T-shirt

SA T-shirt

Part garment, part social experiment, Be Friendly has mashed up the iconic LA Dodgers logo with the abbreviation SA (South Australia) to create a new identity for Adelaide…

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